Privacy Policy
Last Updated: Aug 01, 2025
Introduction
Double Up Marketing Group ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.doubleupmarketing.com or use our digital marketing services.
Information We Collect
Personal Information You Provide
We may collect personal information that you voluntarily provide to us, including:
- Contact Information: Name, email address, phone number, mailing address
- Business Information: Company name, job title, industry, business needs
- Communication Data: Messages, inquiries, and feedback you send to us
- Service Data: Information related to the marketing services we provide
- Payment Information: Billing details and payment data (processed securely through third-party payment processors)
Automatically Collected Information
When you visit our website, we may automatically collect certain information, including:
- Technical Data: IP address, browser type, operating system, device information
- Usage Data: Pages visited, time spent on pages, referral sources, click-through rates
- Cookies and Tracking: Website interactions and preferences (see our Cookie Policy section)
Third-Party Data
We may receive information about you from third parties, including:
- Analytics Providers: Google Analytics, social media platforms
- Advertising Networks: Google Ads, Facebook Ads, other advertising platforms
- Business Partners: Referral sources and strategic partners
How We Use Your Information
We use the collected information for the following purposes:
Service Delivery
- Providing digital marketing services (SEO, paid search, email marketing, website optimization)
- Managing Google Local Services Ads (LSA) campaigns
- Creating and optimizing advertising campaigns
- Analyzing performance metrics and campaign effectiveness
Communication
- Responding to inquiries and providing customer support
- Sending service-related notifications and updates
- Sharing marketing insights and industry news (with your consent)
Business Operations
- Processing payments and managing billing
- Improving our website and services
- Conducting market research and analysis
- Ensuring compliance with legal obligations
Marketing (With Your Consent)
- Sending promotional emails about our services
- Providing personalized recommendations
- Sharing relevant industry content and case studies
Legal Basis for Processing (EU/UK Users)
For users in the European Union and United Kingdom, we process your personal data based on:
To provide our marketing services
To improve our services and communicate about our business
For marketing communications and non-essential cookies
To meet regulatory requirements
How We Share Your Information
We may share your information in the following circumstances:
Service Providers
We work with trusted third-party service providers who assist us in:
- Analytics: Google Analytics, Google Tag Manager
- Advertising Platforms: Google Ads, Facebook Ads, LinkedIn Ads, TikTok Ads
- Email Marketing: Email service providers for campaign management
- Website Hosting: Cloud hosting and content delivery networks
- Payment Processing: Secure payment processors for billing
Legal Requirements
We may disclose your information when required by law or to:
- Respond to legal requests or court orders
- Protect our rights, property, or safety
- Prevent fraud or security threats
- Comply with regulatory obligations
Data Security
We implement appropriate technical and organizational security measures to protect your personal information, including:
- Encryption: SSL/TLS encryption for data transmission
- Access Controls: Restricted access to personal data
- Regular Updates: Security patches and system updates
- Employee Training: Privacy and security awareness programs
However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including:
- Client Data: For the duration of our service relationship plus 3 years for business records
- Marketing Data: Until you opt out or request deletion
- Website Analytics: Typically 26 months through Google Analytics
- Legal Requirements: As required by applicable laws
Your Privacy Rights
Depending on your location, you may have the following rights:
General Rights
- Access: Request information about how we use your data
- Correction: Update or correct inaccurate personal information
- Deletion: Request deletion of your personal information
- Opt-Out: Unsubscribe from marketing communications
EU/UK Specific Rights (GDPR/UK GDPR)
- Data Portability: Receive your data in a machine-readable format
- Restriction: Limit how we process your data
- Objection: Object to processing based on legitimate interests
- Automated Decision-Making: Protection against solely automated decisions
California Rights (CCPA/CPRA)
California residents may have additional rights including:
- Right to know what personal information is collected and sold
- Right to delete personal information
- Right to opt-out of the sale of personal information
- Right to non-discrimination for exercising privacy rights
To exercise your rights, contact us at info@doubleupmarketing.com.
Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your experience. We use:
Essential Cookies
Required for basic website functionality and security.
Analytics Cookies
Google Analytics and similar tools to understand website usage and improve our services.
Marketing Cookies
To deliver relevant advertisements and measure campaign effectiveness across platforms like Google Ads and social media.
Cookie Management
You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality.
International Data Transfers
If you are located outside the United States, please note that we may transfer your information to and process it in the United States and other countries. We ensure appropriate safeguards are in place for international transfers.
Children's Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you become aware that a child has provided us with personal information, please contact us immediately.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of material changes by:
- Posting an updated policy on our website
- Sending email notification to registered users
- Displaying a notice on our website
Contact Information
If you have questions about this Privacy Policy or our privacy practices, please contact us:
Double Up Marketing Group
Complaints
If you believe we have not handled your personal information properly, you have the right to file a complaint with the relevant supervisory authority in your jurisdiction.
This Privacy Policy is effective as of Aug 01, 2025 and applies to all information collected by Double Up Marketing Group.
© 2025 Double Up Marketing Group. All rights reserved.